Author Archives: Ven

Does The Success Of Marketing And Promotion Depend On The 3R’s?

marketing and promotion 2 Does The Success Of Marketing And Promotion Depend On The 3R’s?Whether you are a stickler for correct grammar or are more interested in expression, there is no doubt that writing (communication) will always be very important, especially in the marketing and promotion of  business. The ability to speak and write has always been considered as the main difference between humans and the rest of the animal kingdom. But to communicate successfully means that others who are reading what we write must understand our written word completely. The clarity of writing determines the professionalism of the individual.
Comment by Peter O’Connor
Many of our ‘young executives’ seem to have trouble spelling their own name these days. It is a sad reflection on our school system, where “expression” seemed to be more important correct spelling. Many times I have seem examples such as “hear” used instead of “here”. What amazed me even more, was that the teachers allowed it. Perhaps they didn’t know the difference themselves.
Response from Frances Cahill
Curriculum change has been cyclical over the years. I was in the ‘grammar is important’ phase in the 60s. After that there was a ‘creative expression is better’ cycle. There have been regular moves back and forth since then.

Posted in Writing | Tagged | 1 Comment

Marketing And Promotion Require Good Writing Skills

marketing and promotion 1 Marketing And Promotion Require Good Writing SkillsAre good writing skills – a dinosaur concept? Have good grammatical skills gone the way of the dinosaurs? Has the
meteor shower of technological advances blown sentence structure to oblivion? Or does your marketing and
promotion
still require good writing skills?

My question for you is: when did being able to form a coherent sentence become
an optional extra? Who has the courage to be a revivalist of good writing skills? I do!

Posted in Writing | Tagged | 1 Comment

Communication is So Very Important to The Marketing and Promotion of Your Business

Robyn OConnell Communication is So Very Important to The Marketing and Promotion of Your BusinessHow to communicate in business is such an important topic, especially with today’s techno speak (like tomoz is going 2 b gr8 – arrrgggghhhhh)

One of the most frustrating things I have found with language (particularly customer service) is that we have all become ‘guys’…. “what can I get you guys?” “Well I’ll leave you to decide guys”, “how you guys doing today”…. the last time I looked I certainly wasn’t a ‘guy’ and if I am in a purchasing position, believe it or not, it will help me decide to go somewhere else.

Posted in Writing | Tagged | 1 Comment

Overcome Your Fears and Enjoy The Marketing And Promotion of Yourself

marketing and promotion Overcome Your Fears and Enjoy The Marketing And Promotion of YourselfWould you like to have more customers, greater consistency in your sales and cashflow?  Are you afraid of getting a “no” and being rejected when you ask a potential customer for their business via your marketing and promotion?

Fear of rejection or fear of getting a “no” is the major reason preventing people from asking for the prospects’ business and closing the sale. Research shows that 90% of business people have a fear of rejection which stops them short of asking for the sale and this alone is costing Australian businesses millions in lost business each year!

Posted in Branding, Making & Saving Money | Tagged | 1 Comment

For Marketing and Promotion to be Successful You Have to Turn Procrastination into Motivation

Marketing and Promotion For Marketing and Promotion to be Successful You Have to Turn Procrastination into MotivationWhen was the last time you put off doing something that you said you would do? Do you drag your feet when it comes to taking certain action or completing some tasks eg. Marketing and promotion of your business, public speaking, writing articles or reports, study, phone calls, paperwork, making a life or business decision, etc.? Would you like to stop procrastinating and, instead, be motivated to take action?

Posted in Motivation | Tagged | 1 Comment

Get Your EBook Marketing and Promotion Right and You Can Make Money Writing

marketing and promotion 4 Get Your EBook Marketing and Promotion Right and You Can Make Money WritingMany people think that it is easier to write an ebook than to have a successful ebook marketing and promotion strategy in place.  To make money writing, is not as difficult or expensive as you might think, but it does take time and you must not miss out on any of the steps.

Relevant Keywords are the keys to your ebook marketing and promotion strategy. However, even though many know about the importance of keywords in a marketing and promotion online strategy, most don’t take the time to learn why they are so very important. To bring you the greatest success, you have to know how and where to use them on your website or social media outlets.

Posted in Making & Saving Money, Writing | Tagged | 2 Comments

Marketing and Promotion Depends on The Internet

marketing and promotion 3 Marketing and Promotion Depends on The InternetRegardless of who you are or why you want to start a home based business, you must spend time and effort on marketing and promotion. Many people decide to set up a home based business for different reasons; they may have just left school and can’t get a job they want; they may be retired or retrenched; they may care for the young or the elderly; they may be sick of spending hours every day travelling or they may just want to be in charge of their own destiny.

Posted in Internet Marketing | Tagged | 1 Comment

Use Your Marketing and Promotion Dollars Wisely – Don’t Get Caught With a Scam

marketing and promotion 2 Use Your Marketing and Promotion Dollars Wisely   Don’t Get Caught With a ScamWe all hear about scams being offered as business ventures; but before you spend any time on marketing and promotion for a business idea that may indeed be a scam, take heed of the following.

You have to determine whether or not an opportunity you are looking into seems suspicious. But if you try it and it doesn’t work out for you, it does not necessarily mean that it is a scam. A scam means that the idea is an illegal or fraudulent activity.

Posted in Making & Saving Money | Tagged | 1 Comment

How to Use Marketing and Promotion To Enhance Your Business Idea

marketing and promotion 1 How to Use Marketing and Promotion To Enhance Your Business IdeaMany people struggle with the first step in business; finding a good idea and how to use marketing and promotion to make it a winner! These days finding the right business that suits your interest and skill set is pretty easy.

You may want a part time business or you may need to commence with very little start up funds; whatever your restrictions are, you will be able to find a business idea that is just right for you. The main thing to do is to research first and make sure that you do not fall foul of scam artists.

Posted in Ideas | Tagged | 1 Comment

The Secret of Being a Good SEO Copywriter

It’s a powerful way to get to your marketing and promotion on page one on Google and Increase your Leads

Picture11 The Secret of Being a Good SEO CopywriterFor your online marketing and promotion to work well, you need to make sure that you fully understand search engine optimization (SEO) when writing content for a website.

It is very important for your marketing and promotion that you understand the power of keywords and how when used correctly, they can dramatically increase leads and sales. They can certainly give a boost to your business.

Posted in SEO, Writing | Tagged , | 1 Comment